MBA in Marketing

Admissions

Admission to MBA in Marketing is either through talents admission route or national university entrance exam (concour) for Iranian nationals. For international students, please seek advice from the international affairs office. The number of students admitted to this major from concour is 12 for each year.

Requirements

Students must complete 8 core courses, 5 marketing specialization courses, and 2 optional courses according to the lists in the following tables. It is strongly recommended that students take M.Sc. thesis as a substantive piece of research work. However, students can choose to take two additional optional courses instead of M.Sc. thesis. Please note that not all optional courses are offered during each semester. The usual length of study for this major is 5 semesters. Students often start working on their M.Sc. thesis during the fourth semester and defend it in the fifth semester.

Core Courses
Students must complete the following 8 courses:
44029	Accounting & Data Analysis	44155	Managerial Economics
44168	Organization Behavior	44311	Corporate Finance
44173	Organization Theory & Design	44281	Operations Management
44224	Marketing Management	44161	Strategic Management
Students must choose 5 courses from the following specialization courses:
44131	Business Analytics	44125	Marketing Channels Management
44232	Marketing Strategy	44487	Pricing & Revenue Management
44233	Marketing Research	44476	Customer Relationship Management
44225	Brand Management	44429	Consumer Behavior
44226	Game Theory for Managers	44315	International Business
44431	International Marketing		E-commerce
	Marketing Communication	44135	Platform Business Models
Students have an option to choose 2 courses from other areas of specialization.
Students should take thesis or replace it by 2 courses in their area of specialization.

Suggested Program of Study
	First Sem.	Second Sem.	Third Sem.	Fourth Sem.
Core Courses	Accounting & Data Analysis (44029)	Corporate Finance (44311)
	Organization Behavior 44168)	Operations Management (44281)
	Organization Theory & Design (44173)	Strategic Management (44161)
	Managerial Economics (44155)	Marketing Management (44224)
Specialized Courses			Taking four courses of the Marketing basket	Taking one course of the Marketing basket
Optional Courses				Taking two courses from all the offered ones

Thesis is taken in the fourth and fifth semesters.